Many people still believe that PPC simply relates to Google AdWords, but there is a lot more to it than that. A successful display advertising campaign requires audience behaviour to be charted and analysed, with the campaign tailored using the gathered data and taking in areas including social media and display. RocketMill’s team employs tools to track campaign data and make refinements accordingly.
Digital marketing agency RocketMill is hosting free 30-minute PPC consultations at IRX 2016. Come and tell us about the key challenges you’re facing with your PPC and display advertising campaigns and we will provide you with valuable, actionable solutions that you can incorporate immediately. Areas in which we can help include:
- Display – Audience building
- Shopping campaigns
Kate Watts, who will be running the PPC consultations, is Head of Bid Media at RocketMill, overseeing the successful delivery of PPC advertising and marketing campaigns.